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Articles (5)

The Mental Accounting Trap: Why Your Brain Treats Money Differently

Topic: Finance Published: Jan 29, 2026 Read time: 3 min
Your brain doesn't treat all money the same—it creates invisible 'accounts' that lead to irrational financial decisions. Understanding mental accounting can help you avoid costly mistakes and think more clearly about your finances.

The Hot Hand Fallacy: When Our Pattern-Seeking Brains Deceive Us

Topic: Statistics & Probability Published: Jan 26, 2026 Read time: 3 min
Basketball players don't actually get "hot streaks" where they're more likely to score. This revelation about randomness challenges how we perceive patterns in everything from sports to stock markets.

Narrative Transportation: Why Stories Hijack Your Brain

Topic: Literature (ideas, not reviews) Published: Jan 22, 2026 Read time: 3 min
When you're absorbed in a good story, you're not just entertained—you're neurologically transported into a different reality. This phenomenon, called narrative transportation, explains why fiction can change your real-world beliefs more effectively than facts alone.

The Narrative Identity: How You Literally Story Yourself Into Being

Topic: Literature (ideas, not reviews) Published: Jan 21, 2026 Read time: 3 min
You aren't just a person who tells stories—you are, in a very real sense, the story you tell about yourself. Narrative identity theory reveals how we construct our sense of self through an internal life story, complete with themes, turning points, and character arcs.

The Sweet Spot of Surprise: Why Music Works by Playing with Your Expectations

Topic: Music (conceptual, not technical) Published: Jan 20, 2026 Read time: 3 min
Music creates pleasure not just through beautiful sounds, but by constantly predicting what comes next and then either confirming or cleverly violating those predictions. Understanding this expectation-play reveals why certain songs give us chills and why unfamiliar music can sound 'wrong.'